LETTER OF NOTIFICATION – 2

ESTABLISHMENT OF ADMINISTRATIVE UNIT
(Center, Division or Institute not offering primary faculty appointments or certificate/degree programs)

1.	Institution submitting request:
	University of Arkansas – Fayetteville Campus
		
2.	Contact person/title:
Dr. David E. Douglas, Co-Director and University Professor, Information Systems, Sam M. Walton College of Business
Dr. Edward A. Pohl, Co-Director, Professor and Department Head, Industrial Engineering, College of Engineering
Dr. Mark Arnold, Co-Director, Associate Professor, Department of Mathematical Sciences,
Director STAN 
		
3.	Phone number/e-mail address:
	Dr. David E. Douglas, 	479-575-6114, ddouglas@walton.uark.edu		
	Dr. Edward A. Pohl, 479-575-6042, epohl@uark.edu
	Dr. Mark Arnold, 479 575-6325, arnold@uark.edu

4.	Name of Proposed Administrative Unit:
	The Institute for Advanced Data Analytics

5.	Proposed Location:
	J.B. Hunt 404

6.	Distance of proposed unit from main campus:
	Resides on the main campus

7.	Reason for proposed action:
Stored data doubles every two to three years and without extracting actionable value from the data, is only an expense.  Data Analytics is the key to extracting value from the data.  Reports from various sources such as McKinsey project a continuing shortage of analytics talent and that the US labor shortage in the US alone to be between 140,000 and 190,000.  McKinsey views the application of analytics as the key basis for competition driving innovation and productivity growth.

In response to this demands for this data ecosystem, a number of units on campus are conducting research related to data and big data and have created and are developing data analytics degree and certificate programs.  One noteworthy example is the creation and development of Master of Science Statistics and Analytics program that consists of seven tracks.  The Institute takes statistics and analytics to the next level.  

The Institute serves as the catalyst for big data research by partnering with organizations seeking solutions to their data problems.  The vision is that industry partners will provide data problems/opportunities and the Institute will utilize faculty and students to work on these problems and opportunities.  	

8.	Mission and role for proposed unit:
Vision:  To be the world-wide leader in Big Data Analytics research and applications.  The role is to be the facilitator of Big Data research and support development of statistics and data analytics courses and programs.

9.	Provide current and proposed organizational chart.

10. 	Copy of e-mail notification to other institutions in the area of proposed location and their responses; include your reply to the institutional responses.

11.  	Provide additional program information if requested by ADHE staff.

President/Chancellor Approval Date:

Board of Trustees Approval or Notification Date:

Chief Academic Officer:	Date: